Tag Archives: travel and tourism institute

Travel Tourism, Hospitality and Aviation Industry in India

Travel Tourism, Hospitality and Aviation Industry as a subject is new. These three are fast emerging subjects and a promising Service Industry.

However, the fulfilment of the goal of the subject remained far behind due to shortages of required human resources. Several Vocational Institutions are backbone in contributing to fill up the gap of the‘Urgent Industry Needs and Snail Pace Supplies of Qualified Human Resources’. On the other hand, in country like India, the unemployment rate and development disparity is increasing due to insufficient and incompetent government policy which gives thrust to mushrooming growth of private players in grooming human resources as per the Industry’s needs.

As per the reports, in 2015 the travel and tourism sector contributed Rs8.22 trillion or 7% of India’s gross domestic product (GDP) and 37.4 million jobs—almost 9% of total employment which is awesomely becoming a giant employment provider in developing country like India.

It is predicted to rise by 6.5 % P.A. for at-least decade upto Rs.4337.8 Billion in 2025 (6.9% growth). The reports also claimed that this sector has the potential to provide 46 Million employments to India’s economy. The government policy will also play an important role to fulfil this prediction. Yes, India has the resources and the potential to create services and employment in this sector. Several potential tourist destinations remain untouched and unknown to potential tourist because of the lack of support and policies from government. But, the concern is whether the ruling government and locals extends their helping hands through proper policies and goals to achieve as expected and consciously look into in implementation of the same. The judicious exploitation of the natural gifts of the nation needs a conscious and sincere efforts.

Therefore, at this juncture, where unemployment leads to strife and disturbs peaceful co-existence of nation,Travel Tourism, Hospitality and Aviationas anemployment driven subject, along with Vocational Institution plays a pivotal role in transforming unskilled labor to SKILLED human resource, providing services to customers and employing the mass.


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Article- Career in the Hospitality Industry

From the renaissance era to modern era of 21st century the inception of the hospitality concept surfaced and became a commercial endeavor. Now it’s not limited to just a room and board, the industry has morphed into a multitrillion dollar global enterprise.

The hospitality industry encompasses primarily of lodging, food service, and travel and tourism sector. The lodging segment includes hotels, motels, casinos, resorts, bed and breakfast operations. The food service operations consists of quick service restaurants, institutional food service operations, full-service restaurants, lodging food service just to name a few. The travel and tourism sector includes airlines, cruise lines, tour operations, and tourist bureaus. Other areas of the hospitality industry include event venues, conference and convention centers, consulting firms, and clubs.

Before intruding into industry one need to be clear about industry, its work culture and most important about one’s own personality that will he/she be able to cope up with things?

Are you ready to take the plunge in the hospitality industry?

Do you have a vibrant, outgoing, and upbeat personality?

Do you have the drive and energy to persevere?

Are you a leader?

Are you a team player?

Do you feel a sense of fulfillment when extending a helping hand to others?

Do you enjoy meeting people from different walks of life?

Do you love to travel?

Do you acclimatize well to change?

There are some of the necessary personality traits, skills, and qualities to thrive in this line of work. No two days are alike in the hospitality industry; each day brings an array of challenges. Hospitality employees strive to anticipate customer needs, exceed expectations, and pursue excellence. These service qualities are vital for hospitality professionals to exude in the field.

  • There are numerous career choices in the hospitality industry. Typically, entry level positions are procured in operations. A lodging sector entry level position may be attained in front office or food and beverage operations. These positions are also available in other areas such as sales and marketing, sales and catering, finance and accounting, or human resource departments.
  • Middle management opportunities in the lodging and food service sector include executive positions, and typically are titled Assistant Manager or Supervisor.
  • In recent years, there is a growing demand for nouveau careers within the industry; titles such as revenue managers, asset managers, real estate developers, sustainability managers, event planners, search engine optimization and social media specialists are on the rise.
  • Climbing up the career ladder from middle management to upper management positions means attaining a job title, namely, a Director, General Manager, Chief Financial Officer, Vice President or even President. These positions require a number of years of work experience. Planning, coordinating, communicating, and directing, controlling and decision making are management skills expected of most middle and senior managers.

So, hospitality sector opens a wide range of job opportunities from graduates to post graduates, from fresher’s to experienced in this perennial industry.

for more information visit travel and tourism institute in india




Tourism Growth and Sustainable Environment

Tourism is the fastest growing industry in the world as well as the one of the world’s most competitive one. India’s travel and tourism economy is poised to grow 7.5% in 2015 over last year, exceeding the 6.9% growth that the global forum has predicted for the South Asian region.

The third-largest sub- segment of the services sector comprising trade, repair services, hotels and restaurants contributed nearly US$ 187.9 billion or 12.5 per cent to the Gross Domestic Product (GDP) in 2014-15, while growing the fastest at 11.7 per cent Compound Annual Growth Rate (CAGR) over the period 2011-12 to 2014-15.

Tourism in India has significant potential considering the rich cultural and historical heritage, variety in ecology, terrains and places of natural beauty spread across the country. Tourism is also a potentially large employment generator besides being a significant source of foreign exchange for the country. The industry is expected to generate 13.45 million jobs across sub-segments such as Restaurants (10.49 million jobs), Hotels (2.3 million jobs) and Travel Agents/Tour Operators (0.66 million). India has moved up 13 positions to 52nd rank from 65th in Tourism & Travel competitive index. The sector had the potential to contribute 46 million jobs to the India economy by 2025.

All these figures show the growing market as well as the role being played by tourism in the economies of the nations. India has still more potential to attract foreign tourists as well as encourage domestic tourism.

Sustainability’ is the catchword of the new millennium. As one of Victoria’s larger industries, and a sector heavily reliant on natural assets as its product, tourism not only contributes to the problem, but it could become a major casualty of a failure to address the issues. However, the broader notion of sustainability goes beyond traditional ‘green’ elements. The World Tourism Organisation defines ‘sustainable tourism’ as “tourism which meets the needs of the present tourist and host regions,while protecting and enhancing opportunities for the future”. The broader notion of sustainability not only encompasses the environmental, but also the economic and socio-cultural aspects of the industry.

Consumer trends in travel have been steadily moving away from overcrowded, polluted, and culturally homogenous experiences. The new traveller ethic recognizes the need to protect finite resources and indigenous cultures. Sustainable delivery of services to meet the needs of visitors requires careful consideration of the desires and identity of local communities.

In fact, attractions and facilities that reflect the personality and heritage of an area are much more likely to be accepted by its residents. The ‘greening’ of your business also has marketing benefits, especially in attracting the rapidly growing market of environmentally-conscious visitors.

Tourism can also be a driving force for conservation,enhancement and interpretation of the natural and cultural environment – directly through raising awareness, and through the generation of funds to support projects. Therefore Sustainability should be important to all tourism enterprises, regardless of size or market orientation.

for more information visit travel and tourism institutes in india





The Indian Tourism and Hospitality Industry has emerged as one of the key drivers of growth

among the services sector in India. Travel and tourism has become one of the pillars in the

growth of GDP of the country. Tourism in India is a potential game changer. It is a sun rise

industry, an employment generator, a significant source of foreign exchange for the country and

an economic activity that helps local and host communities. Travel & Tourism sector contributes

7% to the Indian GDP & 8% to the total employment of country. India is a tourism product

which is unparalleled in its beauty, uniqueness, rich culture and history has been aggressively

pursuing the promotion of tourism both internationally as well as in the domestic market.

Indian tourism industry is thriving due to an increase in foreign tourist arrivals and greater

number of Indians travelling to domestic destinations than before. In the past few years the real

growth has come from the domestic sector as during 2014 India witnessed foreign Tourist

Arrivals (FTAs)  of 74.62 lakh compared to 68.48 Lakhs FTA in 2013. India is at 41st rank in

terms of international tourism across the globe.

Travel and tourism sector’s contribution to capital investment is projected to grow at 6.5 per cent

per annum during 2013-2023, above the global average of five per cent. The Ministry of Tourism

promotes the country’s various tourism products through its tactile campaigns under the

Incredible India brand- both for international as well as domestic markets. The budget allocated

for the Domestic Promotion & Publicity and Overseas Promotion & Publicity including

Marketing Development stood at INR 1.1 billion (USD 17.73 million) and INR 3.5 billion (USD

56.41 million) for the financial year 2013-14.

To quote figures about hospitality industry, 1.30 lakh hotel rooms are needed to cater to the

projected 5m tourists this year, while the country today has only 84,000 operational rooms.

Overall out of aviation, tourism & hospitality industry, hospitality sector has maximum job

opportunities followed by aviation & tourism sector respectively.


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Bifurcation talk impacts MICE industry

The bifurcation of Andhra Pradesh has its own toll on the industry. One among the potential industries at the receiving end of the impact is the Meetings, Incentives, Conferencing and Exhibitions (MICE).

The market for MICE industry is estimated at about Rs.5,000 crore in India and Hyderabad is one of the most favored destinations for the industry. Unlike other cities, Hyderabad has well-developed infrastructure, skilled manpower, world class airport and convention centres including the state-of-the-art facility – the Hyderabad International Convention Centre (HICC).

However, owing to political uncertainty and lack of other proactive measures, the destination has lost many conferences in the recent past according to industry players. As per latest ratings of the International Conventions and Conferences Association (ICCA), Hyderabad was pushed behind other competing cities in the country. In contrast, India’s rank has gone up with 150 international meetings per annum and also one of the top 5 countries in Asia Pacific during 2012. Cities like Mumbai, Bangalore, Chennai have performed very well.

A couple of years ago, Hyderabad stood second next to New Delhi in India. As per the current ICCA rankings, Mumbai and Bangalore have taken second and third positions leaving Hyderabad in fourth place. Chennai is doing really well.

Hyderabad lost so many conferences in year 2013. Some organisers backed off due to issues related to Telangana and perceived disturbances in the last quarter of the calendar year 2013. We tried convincing them, but were not successful,” said Swetha Sharma, marketing director, HICC. The fear factor associated with the Telangana issue was clearly visible among the international entities evaluating Hyderabad, she added.

This apart, the noticeable decline can also be attributed to the inability of local government to match the subsidies and incentives being offered by other international destinations, according to Arjun Narnia, director of Hyderabad-based K.W. Conferences Pvt., Ltd.

“With the increasing costs and dipping sponsorships, the international associations are looking at venue cities with substantial support,” he said.

However, all is not lost. Right marketing and increased support to the conventions through government and private sector could substantially increase the MICE business, according to Vishalakshi. V, founder director of a Hyderabad-based company Identity which operates in the domain of destination marketing.

for more information visit hospitality management institute in india


Welcome to ITFT College – New Chandigarh Campus

ITFT’s predominant focus revolves around coaching its students to keep up with the domestic and global competitive market! We like to mention ourselves as an educational sanctuary cultivating budding professionals for the real corporate world

The ITFT Education Group predominantly offers various Bachelor’s and Master’s University Degree courses related to the Service Industry segments like Airlines, Tourism, Hospitality, Media Entertainment, IT, Management, Events, Commerce etc. Besides we are actively involved in various Institutional Social Responsibility programmes for rural , tribal and weaker section Youth , Defence personnel resettlement , Urban and Poverty Alleviation, Vocational Training, Women and Child Development Programme, NRI studies-Pre Departure Training, Corporate Training and Workshops, and many other need based programmes and activities.

Six Technology Trends Revolutionizing The Hospitality Industry

  • Cloud / Software as a Service (SaaS)
  • Mobility Technology
  • Social Media
  • Personalized systems
  • Integration
  • Globalisation


Exceeding Expectations: Catering to Next Generation Guests (Some of the technology trends shaping the hospitality industry)


  • Latest Devices:People are bringing more devices into hotels than ever before – tablets, laptops, etc. Hotels should strive to provide enough bandwidth to accommodate these many devices, though tiered Wi-Fi services are becoming quite common (with ‘basic’ being for browsing and email, and ‘paid’ being for streaming video).
  • Wi-Fi:Providing solid and good internet connectivity in every property will be a MUST
  • Language Translating Mobile Apps:Apps will be increasingly useful in facilitating international meetings and travel by translating text instantaneously (Word Lens)
  • Guest service apps for phones: are going to become integral to both large and small hotels. They’ll be able to perform a wide array of tasks – they can reserve rooms, order room service, make spa appointments, control the drapes and thermostat, provide reminders for guests, and even unlock the door.
  • JW Marriot, Intercontinental Hotel Group (IHG),ITC Hotels have started using Mobile apps such as ‘”Hotel Tonight App” which offer 3 hotel option per night (stated by JW Marriot) from 12 PM to 2 AM to book room and secure deal. Another one is Win IT which gives user location by using GPS feature, checks hotel facilities
  • Hi Tech Accessories in Guest room:Guestrooms may become enhanced with some pretty amazing features – interactive bathroom mirrors that can be used as touchscreens to check email and weather, Hi-Can beds, and TV displays projected on walls or glass screens.
  • Social Media:The hotel industry obviously needs to get networking – using social media platforms to engage with customers, clients, and potential guests.
  • Automatic Door opernes through Mobile Apps: Keyless entry via mobile apps is now a reality. New properties in the Holiday Inn Hotel and Suites in the United States are making use of a mobile app – OpenWays – which lets guests bypass the front desk and use their mobile phones as a mobile key.
  • Property Management System: Amadeus, launched the Amadeus Hotel Platform, a centralized above-property solution that will transform the way hotels do business. Built around one comprehensive database, and available as a Software as a Service model (SaaS) it combines central reservation, property management and global distribution systems into one fully integrated platform. Offering a single and real-time view of the entire business, Amadeus Hotel Platform allows hoteliers to deliver innovative and new guest services, generate additional revenues and also quickly react to market changes as new trends, behaviors and demands emerge.
  • Smart Phones:Another example of cutting-edge innovation is the smart phone-based OpenWays technology – If the guest is arriving, hotel can text the guest, ‘Welcome,’”. “If the guest will tell to hotel staff when he land, we’ll check you in and send your room assignment, and you can go straight to your room and use your smartphone as your room key.
  • Latest iris scan technology. Guest have no key, no card, nothing needed to open the door except looking into a camera
  • High Tech Lobby:Large interactive screens in the lobby that enable guests to find a meeting room in the hotel, a restaurant in the neighborhood or an event at a nearby venue and print out directions
  • Room sensors: are devices that detects changes in quantities and provides a corresponding output, generally as an electrical or optical signal. In the hospitality industry the room sensors helps in various ways like maintaining the temperature of the rooms, transmitting information to the front desk, etc. The company offers various products which include a combination of RFID locks and the use of the RFID key cards for triggering the energy saver.
  • Interactive Customer Experience technology for the iPad .can use it to program wake up calls, order room service, order your car from valet parking or check your bill before you check out. But you can also use it to source Time Out to find out what’s going on in town or where to eat, or Open Table to make a restaurant reservation. It’s just an easy way to do a lot of the things you ordinarily do in a hotel on a single device.

With smart phones penetration reaching 10 million last year in India, one out of three urban Indian internet user has access to mobile phone applications.

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